Innovative, actionable campaigns that combine modern digital channels with proven traditional approaches, built on targeted data and more than 20 years of performance marketing experience.
Packaged marketing is built for the average business. Your offer, audience, and goals are not average.
A template campaign ignores what makes your offer and your audience different, and it shows in the results.
Email, calls, and mail run by separate vendors rarely work together, and the customer gets a disjointed experience.
Without a goal defined up front, there is no way to tell whether a campaign worked.
Each campaign is assembled from the data and channels that fit your goal.
We start with the result you want and work backward to the plan.
The campaign is aimed at the audience most receptive to your offer.
We combine modern digital channels with proven traditional approaches.
Campaigns run on our Waypoint-powered infrastructure.
Four steps from goal to results.
We agree on what the campaign needs to achieve and how it will be measured.
We choose the audience, the data, and the channels that fit.
The campaign goes live across the selected channels.
We review results against the goal and scale what works.
Short answers to what clients ask us most.
A custom campaign is a marketing program designed around one client's specific goals instead of a fixed package. R1D Media Group selects the audience, the data, and the mix of channels that fit the goal.
Campaigns can combine email, SMS, pay per call, telemarketing leads, and direct mail, along with our data, lead generation, and website services.
Yes. We can work with your data, clean and validate it, append missing email addresses, and combine it with targeted prospect data.
Pricing depends on the channels, the data, and the volume involved. Tell us your goal and we will scope it and quote it.
Tell us the result you're after. We'll design the campaign to get there.