ACA Leads

ACA Health Insurance Leads, Real-Time and Aged

Reach consumers shopping for individual and family health coverage. R1D Media Group delivers ACA leads in real time or as lower-cost aged files, filtered to the states you are licensed in.

Request ACA Lead Counts What's Included
20+
Years Experience
500M+
Data Records
100%
Permission Based
The Problem

What Makes ACA Leads Hard to Buy Well

Health insurance buying is seasonal, regulated, and fiercely competitive. The wrong leads waste licensed agent time fast.

Seasonal Demand

Most ACA enrollment happens during Open Enrollment, so lead volume and competition spike at the same time. Agencies that plan supply early do better than those scrambling in November.

Licensing Limits

An agent can only sell where they are licensed. Leads from the wrong states are money spent on people you cannot help.

Slow Follow-Up

Health insurance shoppers often request several quotes. The first licensed agent to reach them has the best chance of writing the policy.

What We Do

What You Get With R1D ACA Leads

Choose the lead type that fits your season, budget, and team.

01

Real-Time ACA Leads

Consumers who just requested health insurance information, delivered the moment they are collected.

Delivered as they are collected
Posted into your CRM or dialer
Filtered to your licensed states
Best for teams that call right away
02

Aged ACA Leads

Earlier health insurance inquiries at a lower cost per lead, for teams that work volume.

Lower cost per lead
Useful for building pipeline before Open Enrollment
Filtered by state and age
Delivered in your file layout
03

Targeting

Leads are matched to the market you actually serve.

State and ZIP code selection
Age selection for under-65 coverage
Suppression against your existing clients
Volume matched to your agent capacity
04

Delivery and Controls

Leads are routed through our Waypoint-powered platform.

Real-time delivery and routing
API integrations with major platforms
Compliance and data quality controls
Real-time reporting
How It Works

How an ACA Lead Program Works

Four steps from your licensed states to a working pipeline.

01

Tell Us Your Market

Your licensed states, target ages, lead type, and daily or weekly volume.

02

Counts and Quote

We come back with availability and pricing for real-time and aged leads.

03

Delivery

Leads arrive in real time or as files, in the layout your systems expect.

04

Scale for Open Enrollment

Measure results and increase volume as the enrollment season ramps up.

FAQ

ACA Leads: Common Questions

Short answers to what clients ask us most.

What is an ACA lead?

An ACA lead is a consumer who has requested information about individual or family health insurance, the kind of coverage sold through the Affordable Care Act marketplaces. Licensed agents and agencies buy ACA leads to help these consumers compare and enroll in plans.

When is ACA Open Enrollment?

On HealthCare.gov, Open Enrollment typically runs from November 1 to January 15. Some states run their own marketplaces with different dates. Outside Open Enrollment, consumers can usually enroll only after a qualifying life event, during a Special Enrollment Period.

Should I buy real-time or aged ACA leads?

Real-time leads suit agents who can call within minutes, especially during Open Enrollment when competition is highest. Aged leads cost less and suit teams that work larger lists with persistent follow-up, including before the season starts.

Can leads be limited to the states I am licensed in?

Yes. Leads can be filtered by state and ZIP code so you only receive consumers you are licensed to serve.

Who is responsible for compliance?

Health insurance marketing is regulated, and calling and texting consumers is subject to consent and telemarketing rules. Agents and agencies remain responsible for how they contact leads. Ask us about the consent documentation available for any file.

Get Ready for Open Enrollment

Tell us your licensed states and the volume your agents can handle. We'll reply with counts and a quote.

Request ACA Lead Counts All Services